Hyoyeon poses with TopShop for Hong Kong's 'Ketchup' magazine

Hyoyeon poses with TopShop for Hong Kong's 'Ketchup' magazine

Hyoyeon had recently been named the newest ambassador for 'TOPSHOP Hong Kong', and she's kicking things off with a beautiful photoshoot.

She took part in a photoshoot for the Hong Kong magazine 'Ketchup', posing playfully in TOPSHOP gear and bringing her dazzling smile onto the pages. 'Ketchup' shared a few photos onto their Instagram.

TOPSHOP also posted photos onto their Instagram, writing, "Read all about it! Tomorrow's issue of @ketchupmagazine featuring #KimHyoyeon and us. @watasiwahyo #topshophk #topshop #girlslovetopshop #grandopening".

They also added another photo and wrote, "Seen Kim Hyoyeon rocking Topshop in today's Ketchup magazine yet? We're obsessed with the feature!"

Check out [Fancams] 130606 Hyoyeon at TopShop Opening Event
Check out [Pictures] 130606 Hyoyeon for TopShop - BTS


Source: allkpop

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[Fancams] 130606 Hyoyeon at TopShop Opening Event

[Fancams] 130606 Hyoyeon at TopShop Opening Event

Check out [Pictures] 130606 Hyoyeon for TopShop - BTS
Check out [Picture] 130606 Hyoyeon with Justin Cooke

cr: qqabc2006 @ Youtube

Andre / @zeloyeah smtownsnsd.com

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[Pictures] 130606 Hyoyeon for TopShop - BTS

[Pictures] 130606 Hyoyeon for TopShop - BTS

Check out [Picture] 130606 Hyoyeon with Justin Cooke
Check out [Picture] 130606 Hyoyeon with TopShop Staff

Source: fameglory on Instagram

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[Picture] 130606 Hyoyeon with Justin Cooke

[Picture] 130606 Hyoyeon with Justin Cooke

Check out [Picture] 130606 Hyoyeon with TopShop Staff
Check out [Press Pictures] 130606 Hyoyeon at Incheon Airport Heading to Hong Kong

Hyoyeon with Justin Cooke (TopShop HK Chief Marketing Officer)

Source: mochan814

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[Picture] 130606 Hyoyeon with TopShop Staff

[Picture] 130606 Hyoyeon with TopShop Staff

Check out [Press Pictures] 130606 Hyoyeon at Incheon Airport Heading to Hong Kong
Check out [HQ Scans] 130606 Hyoyeon for Topshop - 'Ketchup' Magazine

Hyoyeon with Colleen (TopShop Staff)

Source: jc7777

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[Pic] 130606 Hyoyeon @ TopShop HK Instagram

@topshop_hk: @watasiwahyo Kim Hyoyeon looking all pretty at our front door! #girlslovetopshop #topshop #topshophk #girlslovetopshop

@topshop_hk: @watasiwahyo Kim Hyoyon is here!  

cr: Topshop_HK @ Instagram

Andre / @zeloyeah smtownsnsd.com

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[HQ Scans] 130606 Hyoyeon for Topshop - 'Ketchup' Magazine

[HQ Scans] 130606 Hyoyeon for Topshop - 'Ketchup' Magazine

Check out [Scans] 130606 Hyoyeon for Topshop - 'Next +One' Hong Kong Magazine
Check out [Picture] 130606 Hyoyeon Instagram Update: 'HYO'S LOVE TOPSHOP! = )'

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Source: gghkfc

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[Scans] 130606 Hyoyeon for Topshop - 'Next +One' Hong Kong Magazine

[Scans] 130606 Hyoyeon for Topshop - 'Next +One' Hong Kong Magazine

Check out [Picture] 130606 Hyoyeon Instagram Update: 'HYO'S LOVE TOPSHOP! = )'
Check out Hyoyeon to Travel to Hong Kong for Topshop and 'EastTouch' Magazine Interview

Source: woonieyoongie

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Hyoyeon to Travel to Hong Kong for Topshop and 'EastTouch' Magazine Interview

Hyoyeon to Travel to Hong Kong for Topshop and 'EastTouch' Magazine Interview

Hyoyeon will be attending a store opening in Hong Kong on June 6th as part of her new position as the Asian ambassador for Topshop. She was also recently interviewed by “EastTouch” magazine, discussing her new endorsement deal, fashion preferences, and general impressions of Hong Kong.

Q1: What are your thoughts on being the Topshop ambassador this year?

A: South Korea doesn’t have Topshop, and I’m a supporter of Topshop. Recently, I can only buy things from Topshop when we go to Japan for our concerts and have some free time to ourselves, which is why I am really happy to have become an ambassador of Topshop. Moreover, after seeing the new collection, I want all the items.

Q2: What’s your favorite style of Topshop clothing?

A: I like anything that is pretty.

Q3: Topshop often does ‘crossovers’ (translator’s note: referring to collaborations) with other brands. Which brand would you most like to do a crossover with?

A: Our Girls’ Generation has nine members, each with their own distinctive fashion style. If Topshop could do one different style for each of us as a collaboration plan, I would look forward to that.

Q4: If you were to design clothes with Topshop, how would you do it?

A: I like clothes that are “bling bling”, so the very glamorous “party look” will definitely be my first choice of design.

Q5: What’s your favorite style of clothing?

A: Even though I like the glamorous stage look, I like clothes which have detail and are feminine for my outfits on normal days. Even if they are tight-fitting, I love wearing them as long as they look comfortable.

Q6: What individual activities have you been busy with recently?

A: Before this collaboration with Topshop, we just finished our concerts in Japan. So after coming to Hong Kong, I have to go back to South Korea to prepare for our Asia Tour, and of course we’ll be stopping over in Hong Kong for our concert.

Q7: What feelings does Hong Kong give you?

A: Actually I’ve been to Hong Kong a lot of times. This is already my third time within this year. Hong Kong is really a great place for shopping. I only have to go to one shopping mall and I can already buy all the brands I want. And all your building designs are really unique!

Q8: Have you eaten any Hong Kong delicacies that are hard to forget?

A: Actually this place really has too many good foods, it’s just a pity that I don’t have enough time to try them all. However, I really enjoy the dimsum and the roasted meats.

Topshop also released a behind-the-scenes video from its photoshoot with Hyoyeon and other models. In her short interview clip, Hyoyeon talks about what she likes about Topshop’s fashion and its ability to appeal to any age group. Watch the video here:
[Video] 130605 Topshop featuring Kim Hyoyeon, Gwei Lun Mei and GEM

Check out [Picture] 130605 Hyoyeon Instagram Update: 'Thank you @topshop and @labconcepthk's invite to become Topshop HK's Ambassador!'
Check out [Official Picture] 130602 Hyoyeon x TopShop - Touch Magazine No. 940

Source: EastTouch, 何mandy_luv_922@Weibo.com, Topshop Hong Kong@Facebook.com, topshop_hk@Instagram.com, soshified

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[Video] 130605 Topshop featuring Kim Hyoyeon, Gwei Lun Mei and GEM

[Video] 130605 Topshop featuring Kim Hyoyeon, Gwei Lun Mei and GEM

Check out [Picture] 130605 Hyoyeon Instagram Update: 'Thank you @topshop and @labconcepthk's invite to become Topshop HK's Ambassador!'
Check out [HQ Scans] 130603 Hyoyeon - EAST TOUCH Hong Kong Magazine



Topshop photo shoot with brand ambassador Kim Hyoyeon, Gwei Lun Mei, GEM

Source: Life Cinema@vimeo.com

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[Picture] 130605 Hyoyeon Instagram Update: 'Thank you @topshop and @labconcepthk's invite to become Topshop HK's Ambassador!'

[Picture] 130605 Hyoyeon Instagram Update: 'Thank you @topshop and @labconcepthk's invite to become Topshop HK's Ambassador!'

Check out [Picture] 130603 Hyoyeon for TopShop on 'Ketchup' Hong Kong Magazine
Check out [HQ Scans] 130603 Hyoyeon - EAST TOUCH Hong Kong Magazine

The caption of the photo:
Thank you @topshop and @labconcepthk's invite to become Topshop HK's Ambassador! I'm so excited! This one of the my shots for the #zine ! Store opening in 2 days!! See you June 6th in HK!@topshop_hk

Source: watasiwahyo on Instagram

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[Picture] 130603 Hyoyeon for TopShop on 'Ketchup' Hong Kong Magazine

[Picture] 130603 Hyoyeon for TopShop on 'Ketchup' Hong Kong Magazine

Check out 130604 Hyoyeon Topshop Sponsored Picture
Check out [HQ Scans] 130603 Hyoyeon - EAST TOUCH Hong Kong Magazine

Source: some13one on tumblr

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130604 Hyoyeon Topshop Sponsored Picture

130604 Hyoyeon Topshop Sponsored Picture

Check out [HQ Scans] 130603 Hyoyeon - EAST TOUCH Hong Kong Magazine
Check out [Fantaken Pictures] 130603 Hyoyeon x TopShop - East Touch Magazine Issue 940

Source: baidu (as tagged)

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[HQ Scans] 130603 Hyoyeon - EAST TOUCH Hong Kong Magazine

[HQ Scans] 130603 Hyoyeon - EAST TOUCH Hong Kong Magazine

Check out [Fantaken Pictures] 130603 Hyoyeon x TopShop - East Touch Magazine Issue 940
Check out [Official Picture] 130602 Hyoyeon x TopShop - Touch Magazine No. 940

Click to enlarge

Source: gghkfc

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[Fantaken Pictures] 130603 Hyoyeon x TopShop - East Touch Magazine Issue 940

[Fantaken Pictures] 130603 Hyoyeon x TopShop - East Touch Magazine Issue 940

Check out [Official Picture] 130602 Hyoyeon x TopShop - Touch Magazine No. 940
Check out Hyoyeon Chosen as The Newest Asian Ambassador for Topshop Hong Kong

Click to enlarge

Source: as tagged on the picture

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[Official Picture] 130602 Hyoyeon x TopShop - Touch Magazine No. 940

[Official Picture] 130602 Hyoyeon x TopShop - Touch Magazine No. 940

Check out Hyoyeon Chosen as The Newest Asian Ambassador for Topshop Hong Kong
Check out [Official Pictures] 130530 Hyoyeon for TopShop Hong Kong

Source: TopShop, garicker

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Hyoyeon Chosen as The Newest Asian Ambassador for Topshop Hong Kong

Hyoyeon Chosen as The Newest Asian Ambassador for Topshop Hong Kong

Hyoyeon was recently chosen as the newest Asian ambassador for the Hong Kong branch of Topshop, a popular women’s fashion brand. The news was revealed on both the company’s official Facebook page and Instagram account. Topshop released various new pictures of Hyoyeon modeling its clothing while also revealing specifically in one caption, “Check it. Kim Hyoyeon looking sleek as an Asian ambassador for our opening June 6th!”

To go along with the new pictures, two short interviews with Hyoyeon were also released by Apple Daily, a Hong Kong publication.

Apple Daily: Why did you decide to work together today?

Hyoyeon: It’s probably because of my fickle and lively image. I can be sexy, cool, luxurious, boyish and simple, which is similar to the styles Topshop has.

Apple Daily: What products have you bought from Topshop?

Hyoyeon: Every time I go to Japan I’ll purposely go to Topshop Tokyo to shop. I like buying jewelery the most, especially large pieces that are almost on the verge of funky.

Apple Daily: How are Korean girls better in their dressing?

Hyoyeon: They seldom wear sexy clothes, and all love carrying big handbags as well as wearing scarves. The whole appearance is mostly simple.

Apple Daily: Do you like Hong Kong guys?

Hyoyeon: Haha, I still haven’t come across many. However, Hong Kong guys are more fashionable. For example, some Korean guys dress in a more feminine style, whereas Hong Kong guys know how to dress well. They have a bit more fashion sense.

Hyoyeon also took part in another short interview to introduce herself as the new ambassador for Topshop. She first greeted viewers in Chinese and then went on to say, in Korean, “Whether because of our concept or activities, I went to Topshop in Japan a lot. Whenever I go, I like the jackets a lot and what I especially buy a lot are accessories, since I really like fancy accessories. I like such accessories a lot, and for makeup, I buy a lot of gel-liner. What else is there…so whenever I have the time I always make sure to stop by at Topshop and buy pretty clothes.”

Check out Hyoyeon’s short interview here: [Video] 130530 Hyoyeon - TopShopHK Interview with Apple Daily
Check out [Official Pictures] 130530 Hyoyeon for TopShop Hong Kong

Source: soshified

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